Google Introduces New Exciting Features to Enhance in-app browsers for Android Users
Syed Imran Haider 
Most users do not see in-app browsers as the best option for using content in the app. Android developers are in habit of using custom tab features in Chrome to improve the experience. However, Google has decided to make the in-app browsing experience better and smoother by unveiling new features, including auto-filling passwords or partial custom tabs.
Developers can gain more control over the primary launch height of a tab using the partial custom tabs. They can open the tab on the half-screen by clicking on an article link. It will allow users to interrelate with the app and in-app browsers at the same time.
According to Google, in-app browsers like Chrome support partial custom tabs. The company will allow users to fill in passwords and other details, such as addresses without leaving the platform. The new feature becomes handier when the app comprises an in-app browser login popup.
Chrome Custom Tabs over WebView
Google has also begun supporting Chrome custom tabs over WebView, saying it has more functionality features. When developers add a web experience to their android app, it launches a browser from their app and forces users to leave it, risking the abandonment of the session. WebViews lets them build a separate in-app browser, though it could be a complex process, requiring higher maintenance in the air.
Google’s First Beta for Ad-Tracking RefurbishmentÂ
The android beta has a limited Privacy Sandbox with fewer Android 13 devices, the company plans to increase it over time. Last year, Google unveiled its plans to work on a multiyear initiative to make privacy better alongside remodeling ad tracking on Android devices to bring the mobile platforms in the line with iOS tracking transparency features offered by Apple.
Google released an early developer preview in April 2022. It later told the media that the Privacy Sandbox would get the first beta for android devices in some time, though the company made it available to a limited number of Android 13 devices to allow users and developers to check the new tech in the real world.
Google also confirmed that it would expand access to the beta over time. Gadgets chosen to participate will receive a notification from Android, letting users know about their eligibility.
Android’s Privacy Sandbox is a tool designed to create new standards for advertisers and websites to access details about customers without compromising user privacy.
Android devices have a unique user-resettable android advertising identity to track user behavior and generate a personal ad profile for app developers’ use. The Privacy Sandbox replaces the advertising identity with privacy-preserving APIs to limit user data sharing with third parties and eliminate cross-app identifiers while advocating personalized advertising.
According to Anthony Chavez, the VP of Privacy Sandbox at Google. Privacy Sandbox beta offers new APIs designed with the utmost privacy. They do not employ identifiers that track your activities across websites and apps. Participating apps in the beta can benefit from the APIs to display relevant advertising and gauge their effectiveness.
