LinkedIn Brings it Generative AI Assistant to Writing Profiles and Recruitment Advertising.
Syed Imran Haider 
LinkedIn initiated sowing AI-enabled chat starters in individuals’ news feeds, aiming to enhance user engagement on the platform in early March.
The update did not leave significant positivity as the platform saw a little more than usual engagement. LinkedIn has used a lot of Artificial Intelligence and other automation kinds across various elements of its platform behind the scenes in how it makes and operates the associated network.
Recently, Microsoft has gone all-in on OpenAI, and it seems LinkedIn’s owner is determined to become a prominent component of the strategy for the platform on the front end. Accordingly, users can expect artificial intelligence elements in numerous areas of social media, including LinkedIn Learning, recruitment, and LinkedIn profiles.
New AI-Powered Tools for LinkedIn
Microsoft has introduced AI-powered tools, such as writing suggestions. These features will be available for individuals to spruce up their LinkedIn profiles. The company will also let recruiters write job descriptions using AI-powered tools.
Tomer Cohen, the chief product at LinkedIn, said AI-powered tools get powered by cutting-edge GPT models. LinkedIn has agreed to use GPT—3.5 for job descriptions and GPT-4 for personalized profiles. Besides this, the company has also created a more significant focus on Artificial Intelligence-based technology in LinkedIn Learning to corral hundreds of courses around the subject and add twenty more programs focused on generative AI.
AI-Writing Prompts for Profile
LinkedIn will make AI-powered writing prompts for paying Premium users in the initial phase. They aim to help those users who have trouble making enticing overviews of their personalities and credentials. Using AI-powered writing prompts they can spell out what they have done to let it translated into a more fluid AI-enabled narrative.
LinkedIn says its tool identifies the most significant skillset and experiences to highlight in a user’s About and Headline section to craft suggestions, making the profile prominent. The tool does the heaving lifting for the users, saving them time and energy while maintaining their unique style and voice. It encourages users to review the profile and make changes in the suggested content where necessary before including it in their profiles.
AI-Powered Job Descriptions
On the other hand, the AI-powered job description works on similar principles. Recruiters jot down primary information, such as company name or job title. Cohen says LinkedIn allows users to benefit from a suggested job description for users for reviewing and editing. It will save them time and effort and let them flexibly customize their posts according to their requirements.
Streamlining one part of the recruitment process lets you focus on more strategic aspects of your employment.
Profile writing tools can help users get noticed and stand out for 2x as many employment opportunities. It is vague if LinkedIn algorithmically surfaces AI-based user profiles more often in searches for tool promotion, or if it is because Artificial Intelligence has pinched to generate the text to work with SEO. While both AI-powered tools aim to save time and energy for users and get them to keep their profiles more updated.
