LinkedIn has launched a new feature known as collaborative articles. It supports AI-powered conversation starters to initiate conversations between experts using the platforms. In an announcement post, the company revealed that it would match all articles with relevant experts according to their skills graph. Subsequently, LinkedIn will request them to include advice, context, and additional information in the stories.
The employment-and-business-focused social media company believes the system can make it easy for individuals to contribute their perspectives since initiating a discussion is more complicated than joining the existing one. They can also assess the experts’ aids with an insightful reaction. Suzi Owens, a LinkedIn spokesperson, said the AI-powered article bodies work on prompts generated and refined by the company’s editorial team.
The social media platform has already used the technology to boost almost forty articles at an intense pace of two days. Owens does not think he could manage that many prompts within a week. They have topics ranging from things. These include how to demonstrate instead of telling when to write a creative block or use feedback and semicolons.
LinkedIn Works with Experts
LinkedIn chose a selected group of experts who could better contribute to the articles so they could be handy in boosting their reputation and expanding their fan following. Readers can like or react to the articles to request access to the tool meant for contribution.
Some AI-powered content has obtained mixed reactions from contributors. It is perhaps because of unsurprisingly given AI’s standing to get it wrong from time to time. Although many sections have comments like “a logical starting point” or “excellent advice”, the posts have found more critical responses, such as I do not agree.
Owens also found one example of the most stereotypical behavior of LinkedIn wherein someone attempted to promote their manuscript in a response. However, it should not be surprising to see LinkedIn using Artificial Intelligence in some capacity. Microsoft, the parent company of the business-and-employment-focused social media platform, has already dumped billions of dollars into OpenAI, the developer of ChatGPT. It has also worked to include technology in many of its products.
Moreover, the idea of collaborative articles fits best with the general push of LinkedIn to become a place where experts could join to learn instead of leading thoughts. Microsoft also has its LinkedIn Learning Divisio, the company created after its creation at Lynda.com, an e-learning site. According to tech analysts, an avalanche of crowd-sourced posts covering all topics an AI can think up can be the best way to supplement the company.
Earlier this week, the social media platform released an update to help job seekers come across suitable employment opportunities and draw recruiters’ attention. These updates have an all-time high employment-seeking activity on LinkedIn, aiming to equip individuals with essential tools to find companies and employment roles, matching their requirements. The latest features can help indicate interest to recruiters, highlight competency and work experience, and leverage the network for support.