Syed Imran Haider 
Microsoft, the tech giant renowned for its groundbreaking innovations, has once again made waves in online shopping. The company recently launched a series of AI-powered shopping tools designed to enhance user experience on Bing and Edge, its popular search engine and web browser, respectively. These new features encourage Microsoft to revolutionize how people learn, explore, and purchase products online.
Bing Shopping has greatly devised with the AI power to deliver users a more tailored and instinctive shopping experience. The enhanced search capabilities will allow them to benefit from visual search options and advanced filters to find their desired products. Whether you are looking for electronics, home décor, or clothing, the Bing’s AI algorithms prime to show highly relevant results, helping users save time and effort.
Moreover, the software maker has recently incorporated price comparison functionality into Bing Shopping. This feature will empower users to compare prices of the same product across numerous online retailers to make informed purchasing decisions. With real-time pricing information at their fingertips, you can confidently identify the best possible deals and secure the most competitive prices within the Bing platform.
AI-Powered Shopping Assistant
Besides announcing the updates on Bing Shopping, Microsoft has introduced an AI-powered shopping assistant for its Edge browser. This new tool offers real-time product recommendations, customized deals, and flawless price tracking to simplify the online shopping experience.
The shopping assistant in Edge uses AI algorithms to analyze users’ browsing history, search queries, and preferences. It enabling the system to suggest relevant products based on users’ interests. Whether users are searching for a specific item or simply browsing, the assistant’s intelligent recommendations help them uncover new products and brands tailored to their tastes.
Furthermore, the price tracking feature helps users be aware with price fluctuations by notifying them when a desired item goes on sale or when the prices drop significantly. It empowers users to make well-informed decisions and maximizes their savings while ensuring they get the best value for their money.
Privacy and Security
As Microsoft introduces these AI-powered shopping tools, the company remains hard and fast in its dedication to privacy and security. Acknowledging the sensitive nature of personal data involved in online transactions, Microsoft has implemented robust privacy measures to protect user information.
Bing and Edge handle the collected data according to strict Microsoft privacy policies and industry best practices. They allow you to rest assured of the security and privacy of your information and browsing habits.
Microsoft’s focus on privacy is evident through its commitment to transparency. You get seamless control over your data, with the ability to review and manage your privacy settings, including the option to opt out of personalized recommendations and targeted advertising. By introducing AI-powered shopping tools for Bing and Edge, Microsoft demonstrates the company’s dedication to enhancing the online shopping experience.
Bing Shopping leverages artificial intelligence to offer advanced search filters, visual search options, and price comparison functionality. With such a series of new handy functions, the tech giant aims to provide users with a more efficient and comprehensive shopping platform. Similarly, the AI-powered shopping assistant in the Edge browser offers personalized product recommendations and price tracking, making online shopping a more personalized and seamless experience.
